Has anyone else heard the speculation that Bali is quieter than usual at this time of year?
Here at The Bali Sun, we’ve been picking up on these rumours and can confirm this rumour could not be further from the truth; in fact, even the Governor of Bali has weighed in on the situation.

This is low-key the situation that happens every year. Since the Christmas and New Year holidays are preceded by Bali’s low season for tourism, there are always concerns and rumours that the festive season is going to be a flop.
But, with flight ticket sales and transportation operations forecasting 1.5 million tourists expected to arrive in Bali over the next two weeks, it’s safe to say that this festive season will be as busy as ever in Bali.
Perhaps this year, speculation over whether Christmas will be a success for tourism in Bali is rife as usual due to the extreme weather conditions that have hit international headlines in the last month.
Tourism commentators have expressed concern that the extreme weather conditions and natural disasters observed so far this rainy season could have prompted tourists to choose alternative destinations for their year-end vacations.
There have also been concerns that hotel occupancy rates are lower than usual in Bali’s top tourism resort areas. But this could just be due to changing travel trends.
Tourists and holidaymakers are changing how they travel, both in terms of destinations and accommodation styles. More and more tourists are opting to book independent accommodation like villas and rental homes over hotels, which is bringing the hotel occupancy rates down.
Hotel occupancy rates are among the most relied-on metrics for tourism leaders in Bali to assess trends on the island. Tourists and holidaymakers are also looking to alternative areas of the island as their destinations of choice.
For example, top hotels in Buleleng Regency in North Bali have been recording 90% occupancy rates for the festive holidays. This would have been unheard of a few years ago, but as tourism is increasingly promoted in Bali’s lesser-visited regions, tourists are starting to get out of their comfort zones more and more.
The rumours that Bali is quieter than usual have even caught the attention of Bali Governor Wayan Koster, who on Monday, 22nd December issued statements to the media rebutting the speculation. When asked if tourism in the province was down, Governor Koster replied, “That’s a lie. I have the data. The total increases every day.”
He added, “I check the lowest [average] hotel occupancy rate is at 60%. The Meru is at 80% and the star-rated hotels in Nusa Dua are at 80% and it could actually be higher than that.”

He noted that attractions may have seen fewer visitors in the last few days due to the weather.
Governor Koster shared, “It’s the rainy season now, with flooding. Maybe people aren’t coming to Bali for sightseeing. Many are resting [in their accommodation], so the data is real. Both from Angkasa Pura and the Tourism Office.”
Angkasa Pura is the state-owned company in charge of Indonesia’s airports and tracks the country’s most important travel data.

While Governor Koster confirmed that demand for travel to Bali remains high, and the queues at the immigration desks at Ngurah Rai Airport reflect the same, the Chairman of the Indonesian Hotel and Restaurant Association (PHRI) Bali, Tjokorda Oka Artha Ardhana Sukawati, has shared his insights on the situation.
He told reporters, “There’s a paradox currently occurring in Balinese tourism. I read the data, there’s been an increase of around 10 percent, but it’s not matched by the same increase in hotel occupancy.”

The Head of the Bali Tourism Office, Wayan Sumarajaya, told reporters that, irrespective of the data, the most important thing is that tourists have a positive travel experience in Bali.
He shared, “We continue to strive to create quality and dignified tourism. We are coordinating with various parties, including government agencies, regional and district officials, and business owners, to ensure our services for Christmas and New Year’s tourism are even better.”
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Nigel
Friday 2nd of January 2026
Buisy 🤣
MrBearSnr
Tuesday 30th of December 2025
Villas, Small Boutique Hotels and Homestays offer more privacy away from the Bogans. We also have a fill in Hotel which drops its price by 50% to fill all the rooms, picking up the shortfall in their restaurant and guided tour sales. Very smart thinking by someone in management!
James
Thursday 25th of December 2025
Been saying it for years, like most expats. When you pretend to be world class like Japan and Singapore, and start charging the same prices, people expect everything to be high quality. Which it still is not. The hygiene standards are below poor, infrastructure sucks, pollution is everywhere, as well are the trash burnings polluting your lungs. You have the potential to be world class, but the Balinese themselves are destroying their own island. It is obvious, word gets out, and once the so beloved influencers spread the word of truth instead of pretenting they are in paradise, it is over. Becoming a world class destination begins with improvement, not by just saying you are one.
Steve bmi
Thursday 25th of December 2025
Hotels in North bali are not full, rubbish
arthur
Wednesday 24th of December 2025
top attractions are full of garbage, maybe they moved somewhere else....
Martin
Thursday 25th of December 2025
@arthur, I would but my partner lives in Bali, unfortunately It’s close to causing a breakup now