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Bali On Track To Welcome Record-Breaking Number Of Tourists By End Of 2025

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Bali is on track to hit its tourism targets by the end of the year. While the low season has come around again, the island is on track to welcome more than 7 million international arrivals.

Bali Airport is still welcoming a huge number of foreign tourists even as the low season begins. 

Bali Airport Outside Building.jpg

The latest travel data shows that I Gusti Ngurah Rai International Airport recorded more than 2.3 million passenger movements throughout August 2025.

According to analysts, this figure represents an increase of approximately 2.5% compared to the same period last year.

Of these 2.5 million passengers, 63% were international travellers, meaning that the majority of tourists visiting Bali, and arriving by air, are international tourists.

For those who are super curious, operational data shows that total passenger numbers in August 2025 were 2,334,879, which is a 2.5 percent increase compared to the 2,278,331 passengers in the same period in 2024.

Of that number, 1,471,378 were international passengers, while 863,501 were domestic passengers. The average daily passenger count reached 75,319 passengers, which averages 3,138 passengers per hour. The highest passenger count occurred on 1st August 2025, with 79,810 passengers. 

Speaking to reporters, I Gusti Ngurah Rai Airport General Manager Ahmad Syaugi Shahab, assessed this achievement as a positive signal as well as a challenge to continue maintaining service quality. He shared, “We continue to strive to fulfill our commitment to maintaining service and smooth airport operations. With passenger and flight trends showing positive numbers, we are striving to improve, enhance, and strengthen our services to all our customers.”

Shahab called for all international passengers set to travel through Bali Airport to get up to speed on the new All Indonesia Arrivals Card App process, which is designed to help streamline travel for tourists. He explained, “We hope these service improvements and enhancements will provide added value and a better experience for passengers.”

The new All Indonesia App came into effect on 1st September 2025. This new app is an integrated system for tourists traveling to all destinations in Indonesia, including Bali. The All Indonesia App is a central point for tourist to complete their arrival declarations, including their health screening and customs checks.

The All Indonesia system has caused a little confusion with its name since it is not a complete one-stop shop for international arrivals. It is still the case that tourists must apply for their visa on the Official Indonesia eVisa website, where applications for extensions can also be processed. 

Two Women Look At Laptop With Passports At Airport.jpg

In a press statement published at the launch of the new All Indonesia system, Indonesia Immigration explained, “The All Indonesia application is presented to simplify the declaration process of international passenger arrival, as well as provide an easier, faster, and safer travel experience.”

“Through this application, filling out the arrival form for immigration, customs, and excise, health, and quarantine arrival card is now integrated into one digital system.”

Adding “Passengers can fill in the All Indonesia 3 days before arriving in Indonesia, in the country of origin, and at the time of landing. Filling the declaration of arrival throughout all of Indonesia is free of charge.”

Woman on Phone At Airport

The Acting Director General of Immigration, Yuldi Yusman, told reporters, “We appeal to all international flight passengers, both Indonesian and WNA (International Tourists), to report their arrival through this application.”

“This application is not only about convenience, but also about protecting our country. Every data you provide is the key to ensuring the security, health, and integrity of our borders.”

Man on Phone at Airport

Prior to arriving in Bali, tourists must first apply for their eVisa. This process should be started around 2-3 weeks before the trip to leave more than enough time for the application to be completed and to troubleshoot any issues with the application.

Then tourist must pay their Bali Tourism Tax Levy via the LoveBali website or app, and finally, 3 days prior to travel, download the All Indonesia App and complete the arrivals card process. 

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Wednesday 10th of September 2025

Arrived yesterday at this so called "international airport";

1. No issue using the new allindonesia.imigrasi.go.id/ web site to produce QR code needed for customs.

2. Only one small sign in the middle of the huge immigration hall indicating wrongly that KITAS KITAP was straight ahead. KITAS/KITAP are still at manned counters, also without any clear sign above. What happen to the budget for installation of international standard signage?

3. Computer monitors reading out Dos and Donts in tiny font that no one can possible read. Effort and money wasted.

4. Toilet in dire conditions with wobbly/loose/not functioning faucets and urine smell.

5. Only one monitor at luggage belt. Need several monitors along belt as well to indicate which flight is on the belt.

6. Long wait for luggage. Clearly luggage handling not sized for the passenger volume as terminal size is nothing compared major international airports.

7. Tourist tax counter? Did not see visible signage while meandering through the unnecessary long exit path. No wonder tourists are skipping payment wilfully or not.

8. Large number of people offering their taxi services while blocking my way to the gojek counter.

9. Gojek cars got their own parking next to the counter which is an improvement. However, their rates are now up by around 20%, close to 180k for a 13km and 25min ride. Probably after pressure from those who dislike a competitive market.

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